There's nothing like a stroll through the airport to remind me how widespread the use of SAP has become. Walking through the terminal, I see advertisements highlighting the use of SAP by some of the planet’s most recognisable brands. Porsche Runs SAP. Fujitsu Runs SAP. Hard Rock Café. Adidas. Nestle. The list goes on and on.
But insiders know the truth: the advertisements should read “Data Runs SAP”.
Any business system is only as good as the data it contains. For this reason, on-going data creation and maintenance are critical components of all SAP installations no matter the size. When data is managed correctly, there is a direct impact on a company’s growth and bottom line.